Revenue Growth Management
The Coca-Cola Company
Santiago de Chile, Chile
hace 2 días
source : Jobnos

Job ID : R-29872Job Description SummaryLocation(s) : ChileCity / Cities : Santiago de ChileTravel Required : Relocation Provided : Job Posting End Date : June 30, 2019Shift : Job Description Summary : Leads the expansion of Revenue Growth Management through roll out of world class commercial capabilities, tools and processes across market segments in all Bottlers operating in Chile & Peru.

  • Drives RGM efforts towards the design, development and implementation of OBPPC architectures that increases Systems Revenues;
  • Volume; Transactions and Share Gains, ensuring KO NARTD portfolio competitiveness, continued progress and alignment across the organization.

    Monitor progress in key markets to assess effectiveness of on-going strategies and detect white spaces and new opportunities to strengthen our business.

    DutiesResponsible for developing OBPPC cluster architecture analytics & business cases that ensures value capturing from shopper purchases, driving incremental volume and revenues, and growing shares of volume and shares of revenue, setting comprehensive Rules of Engagement across NARTD for both SSDs & Stills.

    Stewardship current OBPPC performance, identify key competitive set and evolve rules of engagement by sub territory / competitive cluster.

    Drives processes to assess environmental - consumer - shopper - retailer data, trends and insight to map revenue growth opportunities from occasions, categories and purchase location and develop transformational OBPPC solutions in all Bottlers operating in Chile and Peru.

    Responsible for developing promo spending & pricing, terms and conditions analysis to drive incremental value in modern trade and traditional trade.

    Propose SKU rationalization process to de-complex portfolio, in alignment with Portfolio Roles and Market Impact.Monitor progress in key markets using metrics to assess effectiveness of on-

    going strategies relative to desired business results. Develop and monitor effective scorecards of RGM business drivers to track progress.

    Defines and develops processes, frameworks and tools (Elasticities, Models, P&L Visibility) to drive continuous performance improvement based on common RGM system metrics and scorecards that will provide means to benchmark across different markets.

    Leads RGM routines with Commercial Areas and participates in routine extension to Bottlers to share performance and opportunities.

    Leads the development and implementation of methodologies and tools for joint KO / Bottler assessments to identify gaps and develop action plans, facilitating those assessments in conjunction with Franchise Managers, as well as supporting the local implementations with Bottlers.

    Supports Business Specific projects lead by Operations (SSDs, Single Serve, and New Bevs) & Marketing Teams in the enhancement / definition of OBPPC architectures.

    Actively participate in FU Business Planning process aligned with BU strategy, actively contributing with strategic thinking, value creating strategies and actively influencing in decision making process.

    Document best practices and experiences in order to share with Bottlers & RGM Network.Organizational Impact : Expand RGM Capabilities across organization to strengthen OBPPC analysis and enhancement to drive revenues, volume and profit through a more complex and competitive environment.

    Strategic and Operational interface with Regions and Bottlers to influence business direction, operative resource prioritization and profitability.

    Contacts : Regional Operations Area Managers; Stills Development ManagersCommercial Development associatesKnowledge & Insights AssociatesMarketing associatesRegion ManagersPlanning associatesFinance associates (System Economics & Commercial Finance)SLBU Customer & Commercial Leadership teams.

    Bottlers : Commercial Managers, RED and Segmentation Managers, RGM NetworkThird Party & vendors : Nielsen; Kantar; and other research agencies.

  • Decision Making and Judgment : Key piece in Business Plan development and execution.Work involves the handling of complex interdependent strategies;
  • Coordination among various organization levels.Actions based on an advanced level of knowledge of the business and related functional areas.

    Knowledge of the Business : Systemic Understanding & Knowledge of The Coca-Cola System / Market, and functions.Relationships network with Bottlers and within the Company.

    Financial sensitivity of business economics and pricing impact on VCA.KO System value chain processes : Logistics, Distribution, Sales, Point of Sale Execution, Pricing, Package Development, Consumer Behavior, Customer Economics, Channel Characteristics and Operation.

    Competencies : Accelerates Sustainable Growth : Drives innovative business improvements; Balances immediate & long term prioritiesDrives Execution : Imports and exports good ideasUnleashes Potential : Develops and inspires othersTechnical Skills : Highly qualified on influence and negotiation skills.

    Strong ability to Analyze, Synthesize and to Relate trends, behaviors and a wide range of internal and external data and variables.

    Confident in using statistics and financial information jointly with intuition and judgment.Capable of coordinating several people and projects at the same time.

    Ability in approaching and analyzing situations from different perspectives, assessing impact on each part of the chain.Able to gather data from multiple sources, analyze it, and portray its strategic implications.

    Motivational Skills : Self-Motivated, capable of working under continuous pressure.Ability of being structured under an unstructured environment, and to administrate complexity.

    Open-minded, firm in defending convictions.Team player and able to motivate.Confident; positive winner's attitude.Communication Skills : Fluent in both English and Spanish.

    Easy to understand and quick to learn.Presence that conveys confidence, respect and trust.Professional Experience : 7 yrs.

    of relevant experience.Proven record of delivering results and leadership in complex matrix organizations; able to work with multiple functions including Marketing, Customers, Operations, Commercial Planning and Finance in both the Company and BottlerConsumer and / or Shopper Marketing, Category Management, Commercial Finance, or Trade Marketing, Commercial Planning experience.

    Bottler experience advantageous.Our Growth Culture : One of the reasons our company continues to thrive after 130+ years is having a company culture that supports and rewards behaviors that lead to growth.

    Our Growth Behaviors, as we call them, are ways of being and working that help to make us successful. Think about how you can bring this to life in your next role at Coca-

    Cola.CuriousKeep seeking, never settle. Staying curious about what is outside, and two steps ahead inspires us to challenge the status quo.

    Having the courage to look and leap is the way we grow. Because asking what if? pushes us to the next level as people and as a company.

    EmpoweredMake it happen. True empowerment is the result of taking responsibility. This means giving yourself permission to see it, say it and do it, and owning the outcomes.

    Because we move forward faster when we all take action.Version 1.0, 2.0, 3.0Push for progress, not perfection. There are very few overnight successes.

    Greatness is borne of many little victories (and failures). Share v 1.0, test it, and make it better. Then create the next version.

    Because the moment we think something is perfect, it will be obsolete.InclusiveInclude, value and trust each other. We are smart alone but together we are genius.

    This means being inclusive, giving the benefit of the doubt and being responsible for each other. Because, for our company to thrive for the next 100+ years, smart isn't enough. We need genius.

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